I saw this happen twice recently and I don’t want you to make the same mistake. When you read this you will realize why expert speaking training is key, especially if you are someone who is promoting a product, service or program that you want people to invest in.
When delivering your CLOSING, never ever start with “Here comes the Shameless Offer” or “It is time for the Sales Pitch.”
Ugh! When I hear that my heart sinks for the speaker delivering those uninspiring and disembowelling words.
Words like that devalue what you have to offer. Most people say them because they are uncomfortable with the closing part of their presentation. If you truly believe in what you have to offer, you have to act like it. Let your audiences know that you are 100% committed to making a difference in their life, business or career.
Bottom Line: If you don’t believe that you have the solution to their biggest problems, they won’t either.
Let them see, know and experience the VALUE of what you offer in your closing.
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