Or agonizing over the perfect social media message to post, only to sit back and watch as *nobody* engages with or shares it?
You have the best of intentions when you’re crafting these messages, but the harder you try to force them to resonate with your audience, the more disconnected they’ll feel—and the less likely people will be to engage with them.
Why? Because people can tell when you’re not being authentic – because you are trying to copy or model someone else.
And when you aren’t being 100% yourself, no amount of perfect formatting or “right words” is going to magically make clients show up ready to hire you.
The only thing that will is authenticity.
You know a message is coming from a place of authenticity when it feels like an extension of who you are—like it’s something you’d say out loud to a friend.
You aren’t trying to sell anything or manipulate someone into doing something—you’re simply looking to connect and start a conversation. And because people like and trust people who genuinely care about them, your audience will be far more likely to engage with your message when it feels real.
So this week, I want you to try something different that will probably feel, well, a little uncomfortable at first.
I want you to stop before you publish your next email or social media post, ask yourself:
“What is it that I really want to say? What’s the truth that’s at the heart of what I’m sharing?”
And if that truth isn’t reflected in what you’re about to put out into the internet, delete it and try again.
The more you practice speaking your truth, the easier it will feel—and the more likely people are to connect with your message and pay attention to what you have to say.
I am certain that a big part of my success has been that I am just being ME. It took me a long time to get to this authentic place.
I’d love to hear from you. Send me an email and let me know what’s holding you back from being your authentic self and sharing your magnetic messaging. I’ll give you some tips on how to reframe the way you’re thinking about it.
If you’re interested in diving deeper into achieving accelerated speaking results and want to learn how to leverage your message to rapidly boost your business apply now for a 30-minute complimentary 6-Figure Speaker Strategy Session.