Some speakers are presenting every week, which can include podcasts, keynotes, event panels, training sessions, webinars, media interviews, associations, conferences, lunch and learns and even presenting their own workshops, retreats and live events.   They didn’t start out getting so many speaking engagements. They probably have been exactly where you are right now.  They too wanted to know how to get speaking engagements. They learned what works and what doesn’t.  And I am sure they made some mistakes a bunch of mistakes along the way. 

My goal for is to give you a path that creates speaking engagement success that is why I put twelve steps that will give you a roadmap for booking speaking engagements.

Check out below my 7-step process of getting speaking engagements quickly and with ease.

7-Step Process on How to Get Speaking Engagements that Help You To Grow as a Speaker

book cover 7-step process on how to get speaking engagements

Step #1: Clear Niche Market and/or Area of Specialty

It is super important to have a clear speaker niche that is focused on your area of expertise and your ideal audience.

The reason is that when you create a speaker message that is vague and unclear, you won’t get booked for speaking engagements.

Specialty Niche

It will look like you are trying to cater to everyone. You will want to have a highly-desired speaker specialty or niche. Otherwise, your speaking message will be too vague to appeal to anyone looking to book speakers for speaking engagements.

Step #2: Create a Signature Presentation that You Can Use Over and Over Again

A Signature Presentation is a presentation that you’ve created that you can use over and over again in many different formats and for numerous types of speaking opportunities, including keynote presentations, webinar, media interviews, videos, live events and podcasts.  It is a message that works in all types of situations, no matter where and when you are sharing it.

Speech coach AmondaRose Igoe on stage, 7-Step Process on How to Get Speaking Engagements that Help You To Grow as a Speaker

Once you have created your signature presentation, the best part is that you don’t have to create a new presentation for every speaking opportunity.  You can deliver your signature presentation as is or make minor tweaks to it to fit the specific needs of different speaking engagements.

Step #3: Prepare Your Speaker Marketing Including Presentation Title and Tagline, Description of Your Talk, Your Speaker One Sheet

There are lots of speakers who just put “Speaker” on their business cards and on their website and believe they will magically start getting speaking engagements.  Sadly, it often doesn’t happen that way.

Speaker Marketing Essentials

Preparing your speaker marketing materials, that include a results oriented presentation title and tagline, a high impact presentation description and a professional looking speaker one sheet, will make the difference between whether you get speaking engagements and are paid to speak or your speaking dreams stay a dream.

No matter how amazing you are as a speaker, if you don’t have the right speaker marketing materials to share with potential speaking engagements and meeting planners, will not know you exist or they will not book you.

Your speaker marketing materials needs to

  • be clear and compelling,
  • state without a doubt what your presentation is about and what makes it unique,
  • convey that you are the speaker they can’t live without.

Step #4: Determine Your Speaker Fees

When deciding what your speaker fees and how much you want to charge per presentation you will want to have a base speaker fee based on your level of experience.

Speech coach and author AmondaRose Igoe on stage, 7-Step Process on How to Get Speaking Engagements that Help You To Grow as a Speaker

Once you have your base, you will want to add your

  • travel expenses,
  • time spent coordinating the presentation, and the
  • time you spent delivering your presentation

NEW SPEAKER TIP: If you are a new speaker, be open to complimentary presentations where you will be able to offer your services and create new leads and sales.

Step #5: Research Potential Groups to Speak

Researching potential speaking engagements and presentation opportunities will take a lot of time and effort. 

  • You will want to get clear on your speaking criteria, such as travel distance, income potential, size of the group and audience demographics.
  • You may want to hire a virtual assistant to do the research for you because doing the research can be time-consuming.  However, in the beginning I would say do it on your own because it will help you get clear on exactly what you are looking for and what your options are.
  • Be creative in your speaker research options and look for speaking engagements in and outside your niche.   

Google Alerts

Did you know you can set up Google Alerts so that you can receive speaking opportunities in your email inbox? Utilize the power of Google Alerts to send you speaking engagement opportunities directly into your email inbox. 

  • If you have a particular niche, you can set up google alerts for speaking opportunities that are in your area of expertise.  For example, if you are a nutritionist who wants to speak at a nurse’s conference, you can set up a google alert for “nurse’s conference” and “nurse’s association.”
  • You can be vaguer and put in “need a speaker” and  “find a speaker.”
  • Once you are done, you can narrow the alert to a specific source, language and/or region. 
  • Next, create your alert and google will send you speaking engagement opportunities to your email inbox. Use the power of Google to help you build your speaking business!
  • Plus, reach out to your contacts and connections for referrals to organizations and conferences that bring in speakers.
Public speaking coach AmondaRose Igoe with her master students, 7-Step Process on How to Get Speaking Engagements that Help You To Grow as a Speaker

Step #6: Contact Potential Groups to Speak and Track All Your Results Including Follow-Up Phone Calls, Emails and Dates

Here is a list of items you want to make sure you do once you have booked that speaking engagement.

Signed Speaker Agreement

Ensure that you have a signed speaker agreement or contract stating specifically what you need to be successful and what the event host or group is expecting. It isn’t a done deal until the contract is signed. Plus, having it in writing ensures that you will avoid any potential miscommunications that could taint or impact your speaking career.

Follow Up

A few days before your presentation, follow up and confirm with the event host or organizer prior to your presentation. Your intention is to ensure that nothing has changed, all questions and concerns have been addressed, and you are ready to deliver your upcoming presentation.

2nd Follow Up

After your speech, follow up with the that host to ensure their satisfaction and when possible send a survey to the audience so that you can review results and make changes as needed.

Step #7: Once You Are Booked for Speaking Engagements Follow It Through All the Way to the End

Here is a list of items you want to make sure you do once you have booked
that speaking engagement.

Signed Speaker Agreement

Ensure that you have a signed speaker agreement or contract stating
specifically what you need to be successful and what the event host or group is expecting. It isn’t a done deal until the contract is signed. Plus, having it in writing ensures that you will avoid any potential miscommunications that could taint or impact your speaking career.

Here is a list of items you want to make sure you do once you have booked
that speaking engagement.

Ensure that you have a signed speaker agreement or contract stating
specifically what you need to be successful and what the event host or group is expecting. It isn’t a done deal until the contract is signed. Plus, having it in writing ensures that you will avoid any potential miscommunications that could taint or impact your speaking career.

Follow Up

A few days before your presentation, follow up and confirm with host prior to your presentation. Your intention is to ensure that nothing has changed and you are ready to go for your upcoming presentation.

2nd Follow Up

After your speech, follow up with the host to ensure their highest-level of satisfaction, and when possible send a survey to the audience so that you can review results and make changes as needed.

Speaking coach and author AmondaRose Igoe with her master students, 7-Step Process on How to Get Speaking Engagements that Help You To Grow as a Speaker

With my 7-Step process you are well on your way to getting speaking engagements. It does take focus attention, time and effort.

However, it is one-hundred percent absolutely work it because you will help more people and you will get booked solid year after year.

How to Get Speaking Engagements: Resources

 

Top Reason Why You Are Having a Challenge Getting Booked as a Speaker
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3 Insider Secrets to Reach More People and Present on Bigger Stages
If you absolutely want to INSPIRE More People, IMPACT Others in a Big Way and Create a New Level of INCOME, now is the perfect time to start doing just that. Let me be crystal clear that if you are ready to take your speaking to an entirely new level and get out there in a …

4 Important Factors to Consider when Charging for Your Presentations
It’s AmondaRose. One of the questions I hear all the time is “How do I figure out how much to charge for my next presentation?” Maybe you are wondering this too! Speaking is a great way to build your business, stand out from the competition and ultimately help more people. 

Get Booked FAQ – Speaking Gigs, Conferences, Keynotes
Learn how to get booked for your next speaking gig, keynote, or motivational talk as a public speaker or presenter with ease.   Imagine you are wanting to book a bunch of presentations and/or live events; however, you keep getting turned down because the host(s) have an “outdated” competition mindset, and feels that you will …

Speaker Contracts: #1 Costly Speaking Engagement Agreement Mistake and How to Avoid It
Have you ever had Speaker Contract challenge? Once you make this Costly Speaking Engagement Agreement Mistake you will never do it again. First, you need to know to avoid it. After you do, I will tell exactly what you need to do to change it forever so you never waste your speaker money, time and expertise again …

9 Ways to Make Money as a Speaker
Many people think speaking is just in front of a live audience.  I used to think that too!  There are 9 ways to make money as a speaker.  The reality is SPEAKING is way bigger and more powerful than it was in the past. The opportunities and formats are so expansive that you will want to tap into …

Want to Co-Host a Live Event or On-Line Program?
There are lots of challenges that can occur when creating a JV (Joint Venture) or Business Partnership (partnering with another speaker, coach or expert) for a specific project.  – Co-hosting a live event – Creating an on-line training program – Co-authoring a book – Co-leading a group coaching program.

How Much Should I Charge for Speaking Fees?

It’s a common question that I hear all the time for my clients. It is a super important question and I’m going to answer it for you so you can be crystal clear and you will know how to answer this question “How much should I charge for speaking fees?” 

How much do motivational speakers charge per hour?
How much do motivational speakers charge per hour? An easy marketing strategy is to look at the potential income a motivational speaker can make, or basically the amount they are being paid. 

How Much Should I Charge for Speaking Engagements?

As a Speaking Success Strategist, a question that I often get is how much should I charge for speaking engagements? I always respond with the biggest factor, which is your level of experience. Watch the video below or scroll down to read more about how much you should charge for your speaking engagements.

How Much Do You Pay a Keynote Speaker?

How much do you pay a keynote speaker? There are three variables that you want to consider when determining how much you pay a keynote speaker. Watch the video below or scroll down to read more about how much you need to pay a keynote speaker.

How Can I Make Money Speaking?

How can I make money speaking? I hear that question all the time from those that would like to be a professional speaker, motivational speaker, keynote speaker, and even a business owner who wants to create leads and sales when speaking.

How Do I Get Opportunities for Public Speaking?

How do I get opportunities for public speaking? This is a super common question. People ask me all the time “How do I get opportunities for public speaking?” Watch the video below or scroll down to read more about how you can get speaking engagements. 

How Do I List My Speaking Engagements on LinkedIn?

How do I list my speaking engagements on LinkedIn? You’re in the right place because I’m going to answer that question. Watch the video below or scroll down to read more about how you can list your speaking engagements on LinkedIn.

Get Booked FAQ – Speaking Gigs, Conferences, Keynotes

Learn how to get booked for your next speaking gig, keynote, or motivational talk as a public speaker or presenter with ease.   Imagine you are wanting to book a bunch of presentations and/or live events; however, you keep getting turned down because the host(s) have an “outdated” competition mindset, and feels that you will …

Top Secret of Female Inspirational Speakers

What’s the secret to female inspirational speakers and their success? Today we’re going to be talking about female inspirational speakers and how do they become successful. Watch the video below or scroll down to read more about the secret of female inspirational speakers. 

Five Key Elements of the Top Female Public Speakers

Do you want to know the five key elements of the top female public speakers? If you do, you are in the right place because today we’re going to talk about the five key elements of the top female public speakers.

 

It is important to learn the quickest and easiest way to get speaking engagements. You can spend years trying or you can learn insider secrets that work!

Whether you want to speak to promote your services, become a motivational speaker or keynote presenter and/or book media interviews, you need to learn step-by-step how to easily book all types of speaking engagements, including conferences, groups, interviews and online presentation opportunities.

 

2 Speaker Training Options to Get More Speaking Engagements

If you are ready to make a difference and make more money by getting more speaking engagements, you have two amazing training and coaching options.

Become an Empowered Speaker by learning my Get Booked Blueprint VIP training where you will learn how to Grow Your Business and Get Speaking Engagements at Empowered Speaker Event

blue button with yellow lettering, become an empowered speaker, click here to discover your next steps

Apply for a thirty-minute complimentary Strategy Session here and discover what is getting in your way of you getting speaking engagements and what you need to do to start booking speaking opportunities now

red button with white lettering, click here to apply for a free 30 min strategy session

Getting at least one speaking engagement per month is an incredibly effective way to increase your reach and credibility locally, nationally and internationally.  

However, many heart-centered speakers, motivational speakers, business owners and entrepreneurs struggle with offering their services as a speaker because promoting themselves doesn’t come naturally and/or they aren’t trained how to do it.  

In order to have a successful speaking career you are going to have to get out of your comfort zones and just do it. 

Otherwise, getting booked for speaking engagements isn’t going to happen for you.  And if you believe you can just join a high-level speaker bureau, the reality is that you need to have a proven track record of experience, to be a financially successful speaker and possess the credentials for the speaker bureau to even consider promoting you.

Once you contacted the group, organization or conference, you’ve got to follow up because it can make or break your speaking engagement success.

There is a fortune in the speaker follow up so you’ve got to follow up!

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